TAIF ROSE

Cultivated for centuries in the mountains of Saudi Arabia, the Taif Rose is a symbol of the country’s rich heritage and exceptional natural resources.

As part of Saudi Vision 2030, this iconic flower is entering a new phase of development through Taif Rose Company for Perfumes, a joint venture between Sanabil Investments and Robertet.

With more than 175 years of expertise in natural ingredients, Robertet is helping build a modern and sustainable supply chain while preserving traditional know-how. A new state-of-the-art distillation facility, combined with long-term partnerships with local farmers, will strengthen the quality, traceability and international recognition of Taif Rose.

The official inauguration of the production site is scheduled for Spring 2027, marking a new milestone in the promotion and development of this exceptional natural ingredient.

This article explores fragrance, aromatherapy, home fragrance, reed diffuser, scented candle, essential oil, perfume, natural fragrance, room scent, car fragrance, sharing the latest industry insights and offering practical references for enthusiasts.

Source: Robertet News (https://www.robertet.com/news/)

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